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Search Isn't All About Google AnymoreBy Kirk BannermanWebmasters that stick to the old ways and focus entirely on Google are missing out on a lot of search traffic these days if they are not also well ranked by Yahoo and MSN. For the first few months after Yahoo decided to go their own way with natural search (and MSN decided to get serious about the search business), the search results provided by those two could only be described as bizarre. Enough time has now passed that the dust has somewhat settled and there are three main (from a traffic standpoint) sites for quality natural searches. The term "natural search" is to distinguish true searches, as opposed to paid advertisements which appear in the search results for many search engines these days. I guess you can't really fault the search engine companies from wanting to make some money (actually, BIG money) selling ad space, but the debate over the virtues of natural search versus paid advertising search is something that could take up a very large book and still have no clear resolution...much like arguments revolving around religion or politics. Like most people that have been working as online home business entrepreneurs for a few years, I was strongly conditioned to the need to "feed the 800 pound gorilla" of the search engine world. Basically, "if Google didn't love you", it was very difficult to get any meaningful natural search traffic to your website. Since Google was actually the search engine that was serving up the results for most of the popular search portals, if Google didn't look kindly upon your site and rank you well, you would not be ranked well for most of the high traffic search sites on the Internet. However, the search landscape changed dramatically early in 2004 and things have been very fluid and interesting since that time. Its not that Google has stumbled, or become ineffective as a search vehicle, its just that major players like Yahoo and Microsoft (via MSN) have decided to make a major thrust into the search business. Having been firmly conditioned (since shortly after 1998) that Google was the "supreme deity of search engines", I took the highly publicized search entries of Yahoo and MSN with more than the proverbial "grain of salt". Throughout a very recent three month period, one of my websites occupied the #5 position on Google, Yahoo, and MSN for a very popular and important (at least in my line of business) three word search term. This situation provided an opportunity to measure the current popularity of each of these three search providers. If asked "before the fact", I would have guessed that Google would still be the overwhelming #1 search choice and that Yahoo and MSN would be distant #2 and #3 choices. Therefore, I was somewhat surprised by the results that were tabulated during this recent 90 day period. For the period in question, the search popularity results were as follows: Google: 33% Yahoo: 31% MSN: 23% All others: 13% Granted, the above results are for a single search term over a particular 90 day time period, but the results clearly show that Yahoo and MSN are already important players in the search business. About the author: Kirk Bannerman operates a successful home based business and coaches others seeking to start their own home based business. Visit his website at Legitimate Home Based Business for more details. Circulated by Article Emporium Google's own AdSense Tips Copyright 2005 Richard Keir Google is at least as interested as you are in having your ads perform well on your site. And they've gone to some work to provide the information you need to optimize your AdSense. What's fascinating to me is that apparently not everyone ... Cicadas and Brilliance In Marketing Copyright 2004 Jack Humphrey I have found another nugget of marketing brilliance that I want to share with aspiring entrepreneurs around the world. In this example of marketing brilliance, you will see how innovation and careful planning can result in a brilliant idea and r... Choosing Affiliate Programs, The Good, The Bad and the Ugly Copyright 2005 Adrian Ryder For many people who would like to get involved with e commerce, the thought of finding a product, creating a website, organizing payment systems and marketing that website is just too much of a challenge to start with. The good news is that there ... Search Isn't All About Google Anymore By Kirk Bannerman Webmasters that stick to the old ways and focus entirely on Google are missing out on a lot of search traffic these days if they are not also well ranked by Yahoo and MSN. For the first few months after Yahoo decided to go their ow... What Are Joe Vitale's Top 3 Secrets To Instantly Writing Hypnotic Headlines? Copyright 2005 Rick Miller Without a doubt, Joe Vitale is recognized as the "World's First-Ever Hypnotic Copywriter." In a recent interview for the List Crusade program, Dr. Joe Vitale revealed secrets for creating hypnotic headlines that will compel your readers t... The Three Primary Strengths Of Network Marketing Network Marketing, 'MLM', and Multi Level Marketing are all terms that refer to the same type of business model. This industry has had more than it's share of scumbag crooks and con artists that have used and abused the concept. However, if you do your homewor... A Hitchhiker's Guide to the Internet A Hitchhiker's Guide to the Internet Tips for working in the global cyberspace By David Leonhardt "Where do you work?" "Planet Earth." Sound familiar? No? Well, it should. More and more people are working from home on the Internet, and there ar... Get Serious About Your Web Business Copyright 2004 Mal Keenan So much has been said about this subject in the past but I feel I must reiterate the importance of getting your own domain name if you are to be taken seriously in the home business world. There is nothing more offputting than seeing an ad... Savvy Internet Marketers' BIG Seminar Secrets Copyright 2004 Willie Crawford You know that your business will probably grow slower than molasses in the Winter unless you joint venture and partner with other online marketers. If you're just launching your own product or service, you really need access to their lists. Y... Why wont your advetising work! Hi my name is Terry Cinnamon, and here is an article that i think will help a lot of you out there, who are confused on how to market their product either because your new to marketing on the internet or because the things you have tried havent been working. This atricle s... Search Isn't All About Google Anymore By Kirk Bannerman Webmasters that stick to the old ways and focus entirely on Google are missing out on a lot of search traffic these days if they are not also well ranked by Yahoo and MSN. For the first few months after Yahoo decided to go their ow... 10 POWERFUL Reasons WHY 'Articles' Remain The Internets #1 Marketing Strategy Copyright 2005 The IWE, LLC. All Rights Reserved. We've all heard it... "Content IS King" and for good reason because it IS as far as the Internet is concerned. And when it comes to web surfers, they come online for two reasons, One is to check there email and reason ... 5 Ways To Lose Your Ezine Subscribers 1. Don't keep a regular publishing schedule. Pick a schedule that is right for you, and stick to it. Your subscribers will become used to hearing from you, and you'll be able to gain their trust and business. 2. Don't make your free bonus easily accessible to... 3 days to becoming super affiliate Copyright 2005 Deep Kumar A "thought" might be haunting you since you have started online - "What the heck a super affiliate does to earn thousands of dollars every month?" In this issue, I'm giving you a THREE DAY ACTION PLAN to become the next "Super Affiliate". <... THE CLICKBANK GUIDE issue 41 First, have you heard of these terms ? - distributed denial of service attack - packet loss They are just some of the reasons why ClickBank has been down recently - causing lots of unhappy posters at the forums. Which all means that when your cus...
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